Name the useful product rather than relying on a fashionable category term. This archive explores naming briefs for AI tools and products with delegated, multi-step workflows. It examines audience interpretation, the expectations a name creates, and whether the identity remains accurate when compared with the product’s actual permissions and limitations.
Start by describing the customer’s task without technical language. Compare descriptive, outcome-oriented, and distinctive naming directions, then test pronunciation and spelling with people unfamiliar with the project. Keep present capabilities separate from the roadmap. Review naming conflicts and actual acquisition terms before committing, and do not treat an AI keyword as evidence of demand, investment value, or future appreciation.
What job should users recognize?Does the name overstate autonomy?Will it fit a plausible product change?